The NRCHA Announces Newest NRCHA Corporate Partner – Wide World of Horses The National Reined Cow Horse Association announced in mid-July that the award-winning television program, Wide World of Horses, recently came on board as an NRCHA Corporate Partner. Wide World of Horses, which has been the highest-rated equine program on RFD-TV, already has a solid history with the NRCHA. Wide World of Horses has covered the NRCHA’s two largest events – the Snaffle Bit Futurity and the World’s Greatest Horseman – for the past two years. The programs have brought the NRCHA great exposure, as RFD-TV is available in forty million homes. Wide World of Horses co-owner Jack Covington, of Lucas, Texas, was enthusiastic about the new relationship. “Just as our show is a leader for programs in the equine industry, the NRCHA is the most successful and widely known reined cow horse organization,” he said. “We are very pleased to bring these two power-houses together to convey all the exciting reined cow horse action to all of Wide World of Horses’ large audience.” NRCHA Sponsor Committee Chairman, Carol Rose, said, “The NRCHA is fortunate to have such a strong and select group of Corporate Partners. Each of our Corporate Partners is influential in their field, and Wide World of Horses will fit in seamlessly. We love reined cow horse competition, and feel fortunate to be able to share that passion with all the Wide World of Horses’ viewers.” As part of the sponsorship, Wide World of Horses will continue to feature the two NRCHA premier events each year as special programs. The Snaffle Bit Futurity will be featured in 2009, and will air on November 2. A special program which will air on October 5 will feature a bit of history, as it profiles the 2009 NRCHA Hall of Fame inductees. Wide World of Horses airs on RFD-TV at 11:30 am and 9:30 pm CST every Monday and on Sunday morning at 6:30 am. The 30-minute program features a broad spectrum of the equine world’s most exciting events and individuals and offers a great opportunity for equine individuals and events to reach an audience approaching 30 million viewers. For information on Wide World of Horses, and complete schedule, visit the web site at www.wideworldofhorses.com. The National Reined Cow Horse Association, celebrating its 60th Anniversary in 2009, is the governing body of cow horse competition, is responsible for promoting the sport, insuring high standards of competition and educating members and the public about the history and tradition of the cow horse. Through the support of a Corporate Partner family that includes Wide World of Horses, Markel Insurance Co., John Deere, Adequan(r), Bob’s Custom Saddles, Cinch, Inc., Classic Equine, Gist Silversmiths, MD Barns, Platinum Performance, Inc., Nutrena, Quarter Horse News & Performance Horse magazine, the Peppermill Hotel/Resort, Fort Dodge West Nile Innovator, Rios of Mercedes, Merial products ULCERGARD and EQUIOXX, and the Silver Legacy Hotel, the association works to keep the vaquero tradition alive in today’s equine industry. For information on the National Reined Cow Horse Association, call 580-759-4949 or visit the NRCHA Official Web Site at http://www.nrcha.com/ .